At Sony Music Entertainment, Jayesh is responsible for brand solutions & national promotions for the International Repertoire. Currently, he is head of the infant independent music label Day 1, and its sub brands: Folktronic, Zomba, and Live from The Console.

Jayesh has over ten years of experience in managing marketing, brand solutions, events and activations for the entertainment, media and ITES sectors. Prior to Sony Music Entertainment, there was IBM, and Integreon, and Channel [v] where Jayesh worked on various reality shows such as Super Singer, Launchpad, Get Gorgeous & [v] Mobile Singer.

Prior to [v], Jayesh started his own music promotion company, Eventuality Inc. and managed music programming & events for Aura, MangiFerraand for some time was music programming for RazzberryRhinoceros, Mumbai’s iconic indie music venue.